Interactive Mrkting Specialist

US-AZ-Phoenix
Department
Store Support Staff (Corporate/Field Support)
Position Type
Full-Time
Requisition ID
33596

Overview

Sprouts Farmers Market is looking for an enthusiastic Interactive Marketing Specialist who has experience with web design, development and is passionate about creating online communities that promote both the Sprouts Brand and our Healthy Living for Less lifestyle. The ideal candidate will be experienced in leveraging design and development for web, mobile, email and social to drive traffic, foster engagement and build brand awareness.

 

The position will be a supporting team member for the Sprouts brand’s web, mobile, email and social properties. The Interactive Marketing Specialist will be responsible for the organizing, implementing and maintaining digital marketing strategies for local campaigns (grand openings, competitive intrusion, etc.). The Interactive Marketing Specialist will also be responsible for assisting the Marketing Team in developing and implementing national digital marketing campaigns for Sprouts Farmers Market. Within each campaign the Interactive Marketing Specialist is expected to implement personalized content and strategies. A high degree of organization and self-motivation is required.

Essential Functions

  • Assist the Interactive Marketing Manager in designing, developing and maintaining content and experiences for sprouts.com and the Sprouts mobile application
  • Publish local content and campaigns on sprouts.com (grand openings, store events, etc.)
  • Collaborate with Advertising, Content and Production teams to execute e-communications for local campaigns (preview parties, grand openings, competitive intrusions, etc.).
  • Collaborate with Social Media teams to execute design work and experiences for local & national media campaigns
  • Collaborate with Content, Creative and Advertising teams to create and design interactive storytelling features on web with product catalog integration
  • Provide design expertise and support for Social Media team, including creation of post graphics and seasonal branding of social properties
  • Work closely with Interactive Marketing Manager to create templates, infographics, appealing designs for brand elements of Sprouts’ web, email and mobile properties
  • Ensure all development and design meets high-quality standards
  • Keep current with emerging web and communication technologies through relevant publications, blogs and events
  • Keep current with emerging web and design platforms and software

Knowledge, Skills, Abilities and Physical Requirements

  • Bachelor degree in marketing, advertising, visual and/or digital communications, or related field with minimum of three (3) years experience in online marketing and web development/design: or an acceptable combination of education and experience
  • Understanding of how to represent a consumer brand well across a variety of digital channels
  • Thorough understanding of Adobe Design Suite (Photoshop, Illustrator, Dreamweaver)
  • Understanding and of other design programs and prototyping software (Sketch) a plus
  • Experience with a wide variety of web, mobile, social content management systems and platforms (WordPress)
  • Experience with Salesforce Marketing Cloud a plus
  • Excellent verbal and written communications kills. Must be detail minded and result oriented
  • Skilled at working collaboratively with multiple teams in a fast-paced, deadline-driven environment
  • Strategic thinker with the ability to balance competing needs, generate creative approaches and manage uncertainty
  • Web based portfolio of previous work and concepts is required

Benefits

In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include:

  • Competitive pay
  • Opportunities for career growth
  • 15% discount for you and one other family member in your household on all purchases made at Sprouts
  • Flexible schedules
  • Employee Assistance Program (EAP) 

 

Eligibility requirements may apply for the following benefits:

  • 401(K) Retirement savings plan with a generous company match
  • Affordable benefit coverage, including medical, dental vision
  • Pre-tax Flexible Spending Accounts for healthcare and dependent care
  • Company paid life insurance and short-term disability coverage

Why Sprouts

Grow with us!

If you have a passion for inspiring people and a flair for fresh food, consider applying for a job at Sprouts! With a focus on customer service, our neighborhood grocery stores offer high-quality, farm fresh produce, natural meats, plenty of scoop-your-own bulk goods and much more in a fun, friendly, old-fashioned farmer’s market setting.  Come grow your career in healthy living with a fast-paced, rapidly growing company and teams that pride themselves on empowering others along their journey.

 

 

The above statements are intended to describe the general nature and level of the work being performed by people assigned to this work. This is not an exhaustive list of all duties, responsibilities, and requirements. Sprouts’ management reserves the right to amend and change duties, responsibilities, and requirements to meet business and organizational needs as necessary.

 

 

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